15 comments on “FOMOF Commercials Include Women, But Still Force Blame on Them

  1. Well, 99.999999999999% of the time it is the women. Stereotypes don’t exist because they’re false. They’re just not ALWAYS true. “Cooking doesn’t get me out of it.” Tapping any stereotypes there? Anyway, there’s nothing wrong with men and women being different. If you need a signature for a petition to make it #FOMOOF, I’m at your service.

  2. Pingback: #FOMOF & Gender Biases within Football Fandom | Poets on Sports

  3. As a woman who loves football I really appreciated your commentary until the end. You made an indirect stereotypical assessment of gay men (referencing straight men who also like to shop). I know gay guys who could care less about a trip to the mall and some who would actually enjoy watching a football game instead! Maybe gay men are seen as typically enthusiastic shoppers, but it seems this could be a promoted stereotype as well. Just sayin’. 😊

    • It is a stereotype, unfortunately. I do see your point. I suggest using a “manly man” because of this stereotype. In my opinion, if a guy who would be thought of as gay on first glance were used (we do all judge people quickly), viewers would write him off as such. Essentially, they would be saying “well, she’s in for a surprise when he finally tells her he’s gay.” I don’t condone that one bit, but I could see it happening. It wouldn’t help validate the point. But if we use the stereotype in our advantage, meaning use a guy who people would quickly judge as straight, I think it would help break all of those stereotypes (that men have to like sports, that women don’t, that women pull their men away from sports).

  4. I have to agree that stereotypes really do have a basis in reality. Reality is what they’re born from. It’s interesting that, at some point, some sort of behavior becomes a stereotype, and once it is considered a stereotype on a large scale, it is (essentially) instantly evil. I’m not a stereotypical male. I love NFL football (Go Bears!), but the scantily-clad women singing a pointless song before the game (NBC, ESPN and NFL Network) piss me off. What does that have to do with football? The “analysts” who seem to scream at the camera? Not for me. Can I miss watching a Bears game live on TV? Sure – I can DVR it. Or I can listen to it on the radio (the local call is usually better anyway).

  5. While I do see where you’re coming from with this assessment, the root of your blame is flawed. Not every commercial or thing on television is a microcosm. A little girl wants to watch a princess show on the only tv in the house. The man is sad that he’s missing out on a game. This is a situation showed to us in humorous fashion. Just because we can tell that he is a man and she is a little girl does not automatically mean this company is trying to reinforce stereotypes. You are putting that meaning behind the message all on your own. You are choosing to infer this without real evidence that it’s implied in the first place. If people like you continue to make these assumptions, ironically generalizing the thing that you believe is generalizing, then it’ll get to a point where every single thing on tv is criticized in this way. If we are to believe your analysis is correct, then I suppose every single situation shown on television is explicitly biased. Are they really not allowed to show a woman taking a man apple picking because that seems like a stereotype? Do they have to make a commercial where a man forces a woman to go to a cooking class to make it all right? No, because it’s not up to them to represent society nor could they if they tried. They are selling a product. You are selling a message.

    • If I’m not trying to drive drunk, but my blood alcohol level is above the limit and i am behind the wheel of a moving car with my hands on the wheel, am I still driving drunk? Intent and effect are two entirely different things. it seems to me the writer just wants the effect acknowledged.

  6. Stfu. Nobody gives a crap that you are offended of these commercials. They were funny and I’m glad you like football. I will be sending your congratulatory trophy in the mail soon.

  7. As a father of a daughter, I can completely relate to how he feels and I thought it was funny, been there done that. I never thought for a second that a female was causing him to miss out on football like your stereotype implies. I got tired of watching Dora the Explorer all day so instead of telling my daughter no all the time, I hung a tv on the wall and sitting on a stand right below it is the second tv. There, problem solved, everyone is happy

  8. Pingback: Update: New FOMOF Commercial | Negley's Nook

  9. News flash: Verizon doesn’t care if you don’t approve of their commercial. They are trying to sell a product to a specific target demographic which does not include you, or anyone else that would take offense with these commercials. As someone who DOES fall into their target audience, I can say that I find these commercials to be SPOT-ON. Their marketing/advertising team was GENIUS on this one. Stop sippin’ the Hater-ade.

  10. Pingback: FInding oneself through watching the Super Bowl solo | Negley's Nook

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